<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:georss="http://www.georss.org/georss" >

<channel>
	<title>Zenith Optimedia</title>
	<atom:link href="http://www.zenithoptimedia.com/zenith/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.zenithoptimedia.com/zenith</link>
	<description>Live ROI &#124; Live Return On Investment Marketing</description>
	<lastBuildDate>Fri, 17 May 2013 15:08:23 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.2</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
		<item>
		<title>Sun paywall needs more than 300,000 subscribers to cover outlay, say analysts &#8211; guardian.co.uk</title>
		<link>http://www.zenithoptimedia.com/zenith/sun-paywall-needs-more-than-300000-subscribers-to-cover-outlay-say-analysts-guardian-co-uk/</link>
		<comments>http://www.zenithoptimedia.com/zenith/sun-paywall-needs-more-than-300000-subscribers-to-cover-outlay-say-analysts-guardian-co-uk/#comments</comments>
		<pubDate>Fri, 17 May 2013 12:32:18 +0000</pubDate>
		<dc:creator>Jonathan Barnard</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6757</guid>
		<description><![CDATA[The Sun will need to attract more than 250,000 subscribers to its £2-per-week online service to cover the loss of...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/sun-paywall-needs-more-than-300000-subscribers-to-cover-outlay-say-analysts-guardian-co-uk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cheat Sheet Special Edition: Google I/O Conference &#8211; Moxie Blog</title>
		<link>http://www.zenithoptimedia.com/zenith/cheat-sheet-special-edition-google-io-conference-moxie-blog/</link>
		<comments>http://www.zenithoptimedia.com/zenith/cheat-sheet-special-edition-google-io-conference-moxie-blog/#comments</comments>
		<pubDate>Fri, 17 May 2013 11:31:48 +0000</pubDate>
		<dc:creator>Jonathan Barnard</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6755</guid>
		<description><![CDATA[Google held its three-day I/O Conference this week at the Moscone Center in San Francisco, California. Since the end of...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/cheat-sheet-special-edition-google-io-conference-moxie-blog/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Young Brits Have A Higher Recall of Mobile Advertising &#8211; The comScore Data Mine</title>
		<link>http://www.zenithoptimedia.com/zenith/young-brits-have-a-higher-recall-of-mobile-advertising/</link>
		<comments>http://www.zenithoptimedia.com/zenith/young-brits-have-a-higher-recall-of-mobile-advertising/#comments</comments>
		<pubDate>Thu, 16 May 2013 16:06:15 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6748</guid>
		<description><![CDATA[Via: Young Brits Have A Higher Recall of Mobile Advertising.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/young-brits-have-a-higher-recall-of-mobile-advertising/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Amazon Gets Exclusive Streaming Access to &#8216;Suits,&#8217; &#8216;Hannibal&#8217; &#8211; Mashable.com</title>
		<link>http://www.zenithoptimedia.com/zenith/amazon-gets-exclusive-streaming-access-to-suits-hannibal-mashable-com/</link>
		<comments>http://www.zenithoptimedia.com/zenith/amazon-gets-exclusive-streaming-access-to-suits-hannibal-mashable-com/#comments</comments>
		<pubDate>Thu, 16 May 2013 14:52:12 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6746</guid>
		<description><![CDATA[via: Amazon Gets Exclusive Streaming Access to &#8216;Suits,&#8217; &#8216;Hannibal&#8217;.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/amazon-gets-exclusive-streaming-access-to-suits-hannibal-mashable-com/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Radio &#8220;without rules&#8221;: Google launches music streaming service &#8211; MediaTel: Newsline</title>
		<link>http://www.zenithoptimedia.com/zenith/radio-without-rules-google-launches-music-streaming-service-mediatel-newsline/</link>
		<comments>http://www.zenithoptimedia.com/zenith/radio-without-rules-google-launches-music-streaming-service-mediatel-newsline/#comments</comments>
		<pubDate>Thu, 16 May 2013 12:58:13 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6744</guid>
		<description><![CDATA[via: MediaTel: Newsline: Radio &#8220;without rules&#8221;: Google launches music streaming service.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/radio-without-rules-google-launches-music-streaming-service-mediatel-newsline/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Will Yahoo! return to its portal roots? &#8211; Digitopoly</title>
		<link>http://www.zenithoptimedia.com/zenith/will-yahoo-return-to-its-portal-roots-digitopoly/</link>
		<comments>http://www.zenithoptimedia.com/zenith/will-yahoo-return-to-its-portal-roots-digitopoly/#comments</comments>
		<pubDate>Wed, 15 May 2013 11:21:21 +0000</pubDate>
		<dc:creator>Anne Austin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6741</guid>
		<description><![CDATA[via: Digitopoly &#124; Will Yahoo! return to its portal roots?.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/will-yahoo-return-to-its-portal-roots-digitopoly/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ITV ad revenue up 5.5% to £382m &#8211; Brand Republic News</title>
		<link>http://www.zenithoptimedia.com/zenith/itv-ad-revenue-up-5-5-to-382m-brand-republic-news/</link>
		<comments>http://www.zenithoptimedia.com/zenith/itv-ad-revenue-up-5-5-to-382m-brand-republic-news/#comments</comments>
		<pubDate>Wed, 15 May 2013 09:27:12 +0000</pubDate>
		<dc:creator>Anne Austin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6739</guid>
		<description><![CDATA[via: ITV ad revenue up 5.5% to £382m &#8211; Brand Republic News.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/itv-ad-revenue-up-5-5-to-382m-brand-republic-news/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ITV to air all qualifying England matches until 2018 &#8211; MediaTel</title>
		<link>http://www.zenithoptimedia.com/zenith/itv-to-air-all-qualifying-england-matches-until-2018-mediatel/</link>
		<comments>http://www.zenithoptimedia.com/zenith/itv-to-air-all-qualifying-england-matches-until-2018-mediatel/#comments</comments>
		<pubDate>Tue, 14 May 2013 15:39:18 +0000</pubDate>
		<dc:creator>Nicky Hutcheon</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6736</guid>
		<description><![CDATA[ITV has today announced that it will exclusively show live coverage of all England&#8217;s international football matches, at home and...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/itv-to-air-all-qualifying-england-matches-until-2018-mediatel/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Channel 4 content boost results in £29m loss &#8211; guardian.co.uk</title>
		<link>http://www.zenithoptimedia.com/zenith/channel-4-content-boost-results-in-29m-loss-guardian-co-uk/</link>
		<comments>http://www.zenithoptimedia.com/zenith/channel-4-content-boost-results-in-29m-loss-guardian-co-uk/#comments</comments>
		<pubDate>Tue, 14 May 2013 15:08:24 +0000</pubDate>
		<dc:creator>Nicky Hutcheon</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6733</guid>
		<description><![CDATA[Record £434m investment in original programming, including Paralympics coverage, tips broadcaster into &#8216;temporary deficit&#8217; Read the full article here: Channel...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/channel-4-content-boost-results-in-29m-loss-guardian-co-uk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Online version of Murdoch’s Sun to introduce paywall in August &#8211; FT.com</title>
		<link>http://www.zenithoptimedia.com/zenith/online-version-of-murdochs-sun-to-introduce-paywall-in-august-ft-com/</link>
		<comments>http://www.zenithoptimedia.com/zenith/online-version-of-murdochs-sun-to-introduce-paywall-in-august-ft-com/#comments</comments>
		<pubDate>Tue, 14 May 2013 14:36:51 +0000</pubDate>
		<dc:creator>Nicky Hutcheon</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6731</guid>
		<description><![CDATA[Readers of The Sun will have to pay £2 a week to read the newspaper online from August as News...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/online-version-of-murdochs-sun-to-introduce-paywall-in-august-ft-com/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Australian publisher &#8216;on a journey from print to digital&#8217;  &#8211; guardian.co.uk</title>
		<link>http://www.zenithoptimedia.com/zenith/australian-publisher-on-a-journey-from-print-to-digital-guardian-co-uk/</link>
		<comments>http://www.zenithoptimedia.com/zenith/australian-publisher-on-a-journey-from-print-to-digital-guardian-co-uk/#comments</comments>
		<pubDate>Thu, 09 May 2013 14:24:34 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6725</guid>
		<description><![CDATA[via: Australian publisher &#8216;on a journey from print to digital&#8217; &#124; Media &#124; guardian.co.uk.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/australian-publisher-on-a-journey-from-print-to-digital-guardian-co-uk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Report: Facebook Looking to Buy Waze for $1 Billion &#8211; Mashable.com</title>
		<link>http://www.zenithoptimedia.com/zenith/report-facebook-looking-to-buy-waze-for-1-billion-mashable-com/</link>
		<comments>http://www.zenithoptimedia.com/zenith/report-facebook-looking-to-buy-waze-for-1-billion-mashable-com/#comments</comments>
		<pubDate>Thu, 09 May 2013 11:01:38 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6722</guid>
		<description><![CDATA[via: Report: Facebook Looking to Buy Waze for $1 Billion.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/report-facebook-looking-to-buy-waze-for-1-billion-mashable-com/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Rupert Murdoch must step down as News Corporation chair – shareholders &#8211; guardian.co.uk</title>
		<link>http://www.zenithoptimedia.com/zenith/rupert-murdoch-must-step-down-as-news-corporation-chair-shareholders-guardian-co-uk/</link>
		<comments>http://www.zenithoptimedia.com/zenith/rupert-murdoch-must-step-down-as-news-corporation-chair-shareholders-guardian-co-uk/#comments</comments>
		<pubDate>Thu, 09 May 2013 10:45:05 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6718</guid>
		<description><![CDATA[via Rupert Murdoch must step down as News Corporation chair – shareholders &#124; Media &#124; guardian.co.uk. Photograph: ZUMA/Rex Features]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/rupert-murdoch-must-step-down-as-news-corporation-chair-shareholders-guardian-co-uk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Jake Humphrey: BT Sport is ready to take on Sky Sports &#8211; guardian.co.uk</title>
		<link>http://www.zenithoptimedia.com/zenith/jake-humphrey-bt-sport-is-ready-to-take-on-sky-sports-guardian-co-uk/</link>
		<comments>http://www.zenithoptimedia.com/zenith/jake-humphrey-bt-sport-is-ready-to-take-on-sky-sports-guardian-co-uk/#comments</comments>
		<pubDate>Thu, 09 May 2013 08:42:55 +0000</pubDate>
		<dc:creator>Jessica Reid</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6716</guid>
		<description><![CDATA[via Jake Humphrey: BT Sport is ready to take on Sky Sports &#124; Media &#124; guardian.co.uk. Photograph: Pascal Le Segretain/Getty...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/jake-humphrey-bt-sport-is-ready-to-take-on-sky-sports-guardian-co-uk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Has Big Data Made Anonymity Impossible? &#8211; Mashable</title>
		<link>http://www.zenithoptimedia.com/zenith/has-big-data-made-anonymity-impossible-mashable/</link>
		<comments>http://www.zenithoptimedia.com/zenith/has-big-data-made-anonymity-impossible-mashable/#comments</comments>
		<pubDate>Wed, 08 May 2013 11:22:20 +0000</pubDate>
		<dc:creator>Anne Austin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6705</guid>
		<description><![CDATA[via: Has Big Data Made Anonymity Impossible?.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/has-big-data-made-anonymity-impossible-mashable/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook to integrate video ads into newsfeed &#8211; MediaTel</title>
		<link>http://www.zenithoptimedia.com/zenith/facebook-to-integrate-video-ads-into-newsfeed-mediatel/</link>
		<comments>http://www.zenithoptimedia.com/zenith/facebook-to-integrate-video-ads-into-newsfeed-mediatel/#comments</comments>
		<pubDate>Wed, 08 May 2013 10:52:55 +0000</pubDate>
		<dc:creator>Anne Austin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6702</guid>
		<description><![CDATA[via: MediaTel: Newsline: Facebook to integrate video ads into newsfeed.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/facebook-to-integrate-video-ads-into-newsfeed-mediatel/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>China&#8217;s marketers to spend RMB 23 million on digital in 2013 &#8211; Campaign Asia</title>
		<link>http://www.zenithoptimedia.com/zenith/chinas-marketers-to-spend-rmb-23-million-on-digital-in-2013-campaign-asia/</link>
		<comments>http://www.zenithoptimedia.com/zenith/chinas-marketers-to-spend-rmb-23-million-on-digital-in-2013-campaign-asia/#comments</comments>
		<pubDate>Wed, 08 May 2013 09:58:19 +0000</pubDate>
		<dc:creator>Anne Austin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6700</guid>
		<description><![CDATA[via: China&#8217;s marketers to spend RMB 23 million on digital in 2013: R3/AdMaster &#8211; Campaign Asia.]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/chinas-marketers-to-spend-rmb-23-million-on-digital-in-2013-campaign-asia/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Hearst Nabs 1 Million Tablet Subscribers &#8211; Mashable</title>
		<link>http://www.zenithoptimedia.com/zenith/hearst-nabs-1-million-tablet-subscribers-mashable/</link>
		<comments>http://www.zenithoptimedia.com/zenith/hearst-nabs-1-million-tablet-subscribers-mashable/#comments</comments>
		<pubDate>Tue, 07 May 2013 14:51:27 +0000</pubDate>
		<dc:creator>Nicky Hutcheon</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6695</guid>
		<description><![CDATA[In November 2011, Hearst President David Carey predicted that more than 1 million people would subscribe to its tablet editions...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/hearst-nabs-1-million-tablet-subscribers-mashable/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BT&#8217;s profits flat as sport launch arrives &#8211; Telegraph</title>
		<link>http://www.zenithoptimedia.com/zenith/bts-profits-flat-as-sport-launch-arrives-telegraph/</link>
		<comments>http://www.zenithoptimedia.com/zenith/bts-profits-flat-as-sport-launch-arrives-telegraph/#comments</comments>
		<pubDate>Tue, 07 May 2013 14:20:11 +0000</pubDate>
		<dc:creator>Nicky Hutcheon</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6692</guid>
		<description><![CDATA[BT is expected to report flat annual profits this week as it goes into battle with BSkyB with the commercial...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/bts-profits-flat-as-sport-launch-arrives-telegraph/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Freesat continues strong growth across year, adding 150,000 homes &#8211; MediaTel</title>
		<link>http://www.zenithoptimedia.com/zenith/freesat-continues-strong-growth-across-year-adding-150000-homes-mediatel/</link>
		<comments>http://www.zenithoptimedia.com/zenith/freesat-continues-strong-growth-across-year-adding-150000-homes-mediatel/#comments</comments>
		<pubDate>Tue, 07 May 2013 13:49:12 +0000</pubDate>
		<dc:creator>Nicky Hutcheon</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.zenithoptimedia.com/zenith/?p=6688</guid>
		<description><![CDATA[The latest figures released by Freesat report gross UK retail sales of £1.2 billion after adding 150,000 homes in the...]]></description>
		<wfw:commentRss>http://www.zenithoptimedia.com/zenith/freesat-continues-strong-growth-across-year-adding-150000-homes-mediatel/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>