Zenith Spain has scooped five awards at Los Premios Eficacia 2012, the prestigious national awards festival for advertising.
Supported every year by the Spanish Association of Advertisers, the festival awards those advertisers, creative agencies and media agencies who have demonstrated outstanding efficiency in their campaigns over the last 12 months.
The 2012 awards, held at the Palacio Municipal de Congresos de Madrid on the evening of 30th October, were the best ever for Zenith Spain, who were awarded :
- Media Agency of the Year
- Gold Research Project (for Mercedes-Benz)
- Gold Media Campaign (for Campofrío)
In addition, they shared two other awards :
- Gold in Commercial Efficiency, together with Campofrío and their creative agency
- Bronze in Commercial Efficiency, together with Mercedes-Benz and their creative agency
The prizes follow earlier success this summer when Anuncios, the flagship trade publication in Spain, awarded Zenith ‘Best Media Agency 2011’.