ZenithOptimedia was the most successful media agency at the recent Fifth ROI Festival Awards held in Shanghai on 14th November.
Taking two Gold awards for its work on Reckitt Benckiser’s Durex brand in China and Disney in Taiwan, one Silver award for Reckitt Benckiser’s Dettol brand in China, and two Bronze awards for Burger King in Taiwan and Emirates in China, ZenithOptimedia scored higher for individual awards than any of its competitors, going on to win ‘Best ROI Media Agency’ – the ceremony’s most prestigious prize.
